The Real Enjoyment of Sunday's Big Game
Posted by Mike Irwin on Thursday, February 04, 2010 at 2:19 PM | More From This Author »
I always look forward to the Super Bowl™, regardless of the teams walking onto the field. For me the real competition will be seen in the form of :15, :30 and :60 second plays. Because within the advertisers’ playbooks, brands will try to use a mix of humor, emotion, excitement and drive to win over the hearts and minds of millions of viewers. Sunday’s Big Game is the ultimate showdown for TV commercials.
Remember last year’s “Crystal Ball” ad by Doritos? Or how about
Budweiser’s “Show Off”?
Tell Us Which Big Game Ads Rule the Field this year!
When you watch the game Sunday, I hope you can find the same enjoyment I do in the commercials. And, if you desire sharing your opinion, you can get in on the action too! We're working with Harvest Research Center to conduct their annual "Big Game Advertising Survey." This is your chance to weigh in on which ads are your favorite and most memorable (and which are the worst), and rate the controversial Tim Tebow commercial (if it gets aired). Each completed entry has a chance to win one of five $100 Visa cards. So sign up and be part of the fun, it's easy and free.
Last year there were over 1,000 people who participated in the Harvest Research survey. Take a look back at the 2009 Big Game results.