Finding a fresh way to fill hats at meat markets and checkout counters.
Market Research, Campaign Development, Integrated Media Planning, Photography & Cinematography, Motion Graphics & Animation
Bagging applicants. With 130+ supermarkets around the Midwest, Fareway had career paths with plenty of opportunities baked in. But given the competitive job market, and only a small pool of qualified candidates, they needed a fresh way to reach potential employees. That's where we came in.
There's more in store for you. We went big with a hard-to-miss recruitment campaign that strategically blanketed the market. The made-to-order creative made memorable connections to different career paths and communicated an unmistakable message: Fareway is a great place to launch a career and enjoy what you do.
