Audience: Middle Income and College Students (digital only)

Tactics: TV, Pre-roll, Facebook/Instagram vertical video and feed, display ads

Video Budget: $25,000 – $35,000

Total Budget: $40,000 – $45,000

Note: Mediacom prefers static display ads to decrease serving issues with their digital media agency placements.

Audience: Family Fiber

Tactics: TV/CTV and Pre-roll

Video Budget: $15,000 – $25,000

Audience: Super Bowl and Local Visitors

Tactics: TV/CTV, Pre-roll, Facebook/Instagram vertical video and feed

Video Budget: $25,000 – $30,000

Total Budget: $35,000 – $40,000